Description | Comp-leted | On Blog | |
RESEASRCH (For all, state how you are going to use this info and where you got the info from) | Audience: · How can they be grouped/categorised? · Audience effects theory (Uses and Gratifications or similar) · Consuming habits (when, how, where do people normally consume this product?) | ||
Institution: · Comparable products already available · Key company case study · How is the industry regulated? · Production process (how made and by whom) · Distribution process (how distributed and by whom) · How marketed and promoted | |||
Conventional Features: · DETAILED textual analysis of at least 3 existing products. | |||
Academic Theories: · 2 appropriately chosen theories outlined and your opinion/understanding of the theory outlined. · Explanation of how theory will inform planning decisions. | |||
Primary Research: At least one of the following… · Interview · Direct Questioning · Textual Analysis | |||
Secondary Research: At least two of the following… · Reference books / text books · Internet · Seminars · Novels · Magazines | |||
PLANNING Evidence of ALL planning, no matter how rough, should be on your blog. | Who is your target audience (detailed)? | ||
What is your company/brand idea? | |||
Time and equipment | |||
Evidence of thought/idea process · PRINT (layout drafts, text drafts, still image plans, shoot plans, typography, mise-en-scene, setting, colour schemes, character profiles, company/brand · MOVING IMAGE (storyboard, character profiles, setting/location plan, narrative/plot, soundtrack, script, drafts for graphics etc, mise-en-scene | |||
Test the market – test out your ideas before completing your final production piece. | |||
Prod-uction | Final products (original copies on disc and copies on the blog) | ||
Evaluation | The questions that must be addressed in the evaluation are: · In what ways does your media product use, develop or challenge forms and conventions of real media products? · How does your media product represent particular social groups? · What kind of media institution might distribute your media product and why? · Who could be the audience for your media product? · How did you attract/address your audience? · What have you learnt about technologies from the process of constructing this product? · Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product? | ||
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- ALL SHOULD BE DONE WITH DEPTH AND DETAIL AND SHOULD CLEARLY INFORM YOUR PRODUCTION.
- IF YOU HAVE COPIED INFORMATION FROM SOMEWHERE, REFERENCE IT; OTHERWISE IT IS CLASSED AS PLAGARISM.
- YOU SHOULD COMMENT ON THE ‘USEFULNESS’ OF ALL RESEARCH AND PLANNING
- ALL SHOULD BE DOCUMENTED/EVIDENCED ON YOUR BLOG.
- BLOGS SHOULD SHOW A RANGE OF TECHNOLOGIES/SOFTWARE/TECHNIQUES USED TO PRESENT RESEARCH AND FINDINGS – YOU ARE A MEDIA STUDIES STUDENT…PROVE IT!
Useful Websites (DO NOT JUST COPY/CUT AND PASTE):
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